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This domain states the following, "I bring fierce Love to Open Hearts." We observed that the web page also said " The original meaning of coach is a vehicle that moves people where they want to go, faster than they can go by foot." It also stated " Coaching is partnering with clients like you in a thought-provoking and creative process that inspires you to maximize your personal and professional potential, moving you quickly in the direction you choose to go. There are many people who call themselves a coach who have little or no training. Some of them are very good, and many of them are more." The header had metaphor as the highest ranking keyword. It was followed by professional co-active coach, International Coach Federation, and CTI which isn't as ranked as highly as metaphor. The next words the site uses is improve quality of life. comfort through challenging times was also included and might not be viewed by search parsers.